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Don't
Just Search in Black and White enLighter's next generation search tool adds colour to search TORONTO, June 16, 2004 - enLighter Systems Inc. (formerly N-LITER Inc.) (http://www.enlighter.com) today announced a campaign to encourage Internet users to improve their Web search habits. The “Don’t Just Search in Black & White” program is designed to inform people that they can add colour to Web pages to make them accessible in personal and/or network libraries. enLighter is the only toolbar that enables people to collect, index, and retrieve information simply by making coloured highlights and notes on Web pages while they surf, and has been selling like hotcakes at educational trade shows in the past month. The
campaign targets educators and students across Canada with an online
campaign and “Don’t Just Search in Black & White” t-shirts and
will continue into the school year next fall. “Response
from educators at the last two trade shows has been overwhelming,”
noted Bernardo Sanchez, president of enLighter. “Teachers and students
are buying our software faster than we can make it!
They realise that adding coloured notes and highlights to pages
helps them find their information faster, saving them hours of search
time.” Black
& white searches – searches using Google, MSN, Yahoo!, etc – are
commonplace today, and are an excellent way to find information on the
Web. enLighter’s
Electronic Colour-Coding Technology™ (ECC Technology™) takes the
next step in search by enabling people to add coloured notes and
highlights to Web pages while they surf, automatically organizing and
indexing their information for them.
Then, when they return to that Web page, their notes and
highlights appear, telling them they’ve been there, and found that
site before. They can also browse their annotated Web pages offline in
local or network libraries. “enLighter’s
ECC Technology is revolutionizing search, just like colour televisions
revolutionized home entertainment,” added Sanchez. “People respond
to colour, and being able to organize electronic information by colour-categories
in personal or network libraries has made search much more personal and
relevant.” Pricing
& Availability enLighter
(formerly N-LITER) builds enlightened engines to index and access
knowledge. The privately
held, Toronto-based company has proprietary solutions for individuals,
education, corporations, and government to improve the quality,
relevance, visibility, and dissemination of electronic information.
For more information about enLighter Systems Inc., visit www.enlighter.com.
Source: enLighter Systems Inc. |
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